In the case of label printings, most of the business owners in Singapore also think about how to make them attractive. Each of founder should also consider whether their product will last or not.
You may be selling foodstuff, cosmetics, electronics and even cleaning materials. What the most matter is your labels! It must survive time, handling and environmental wear and tear without fading, peeling and even becoming unreadable.
In this post, we are going to look at the process of making labels that are not just good-looking, and professional, but also long-lasting and inexpensive.
To getting the correct materials to use to applying the sophisticated finishing, find the latest trends and the best practices in printing of labels in Singapore.
Material Options for Long-Lasting Labels
The material you use is the basis of every long lasting label. Consider how your label will adhere to what kind of surface, exposure to heat, moisture, and the number of times. Ensure they will be handled all comes in to effect in determining what type of label material will be appropriate.
The Best Selling Materials in Long-Live Labels:
- Polypropylene (PP): Tear-resistant and water proof. Ideal when dealing with items that are bound to come into contact with moisture such as drinks, hygiene or outdoor items.
- Polyester (PET): It is high strength and highly heat resistant. Very suitable as industrial tags, electronics or equipment.
- Vinyl: When long-terms outdoor is desired, it is best compared to vinyl which is resistant to ultraviolet light as well as being flexible.
- Synthetic paper: (e.g. Teslin 1471): A combination of strength and print quality; suited to food packaging or membership cards.
In case your product is subjected to humidity refrigeration or any other chemical, use tough environment materials. When the item is dry (and indoor) such as dry snacks or clothing tags, coated paper can be used but in this case, high-quality adhesive and finish are preferred.
Finishing Touches: UV Coating, Embossing & More
The right finishing touches do not only make your label eye popping but also guard this label against damage. This kind of finishing may help your labels to preserve their looks even after they have aged for some time as well as improving the visual appeal of your brand.
Finishing Top Label:
- UV Coating: A transparent finish which protects against sunlight and moisture as well as providing gloss or matte effects. Perfect to put a label on drink or bath products.
- Lamination: Laminates your label with a plastic film which enhances resistance to scratching, oils and water.
- Embossing/Debossing: This procedure provides texture by embossing or pressing the label at some height; providing a textural feel that delivers a premium quality impression.
- Foil Stamping: Shiny and just a little expensive, Gold foil, silver or even custom colors that will either add light to your next design or reflect light to your concepts.
- Spot Varnish: The gloss can be applied to certain parts of the image such as a brand logo to add contrast and focal points.
These post-finishing options are particularly applicable in the Singapore retail market, which is competitive and premium packaging can make your brand pop out of the massive shelf.
Keeping Labels Intact in Harsh Environments
Labels are used in many more ways than we realized. We put them through humidity problems, heat and freezing weather, banging around, and putting oil or other chemicals on them, and any one of these things tends to cause the label to wear out quickly. To be long, take it into account:
- Labels made of waterproof material (and oil proof) (e.g. PET or vinyl) on beverages, cosmetics or kitchen-ware.
- Permanent adhesives which do not peel off in humid or too cold conditions.
- Friction-resistant laminates would guard printed text against scratching.
- Fade proof colours particularly in products that are exposed to the direct sunlight or have to be shipped across regions.
The weather in Singapore is rather humid which can be cruel not only to people, but also to goods kept outdoors or in warehouses. To get the appropriate solutions to the problem, it is possible to cooperate with a local label printings company familiar with the environmental conditions of the tropics.
Cost-Efficient Durability Hacks
A long lifespan does not always mean one has to pay a lot of money. The optimum designs and mass printing can decrease the expenses without hampering the quality.
Advices on How to Keep the label printings Cost-Effective:
- Select the material needed for the job and do not necessarily buy a heavy-duty vinyl when a coated paper will do it.
- Make the sizes of labels the same on more than one product and avail savings because of bulk access.
- Paterns that are simple should be printed solely in black so as to reduce the cost of color printing.
- Die cuts should not be too complex and involve a special tooling process and raise costs.
- Instead of covering the whole area with UV spot or partial lamination save materials but cover where it is needed the most.
A reputable printing team is the one that can guide on how you can sacrifice on cost and durability in order to provide the best worth of your package investment.
Ensuring Readability Over Time
Readability is one of the least celebrated elements of a label durability. With time, ink will be lost. Smeared or wear-off, rendering necessary information on the label such as expiry date, or even instructions or barcode unreadable.
In order not to lose legibility:
- Apply smudge proof inks and UV-stable colours.
- Minimize the text size (at least 6 pt) and make it highly contrasted against backgrounds.
- Put on protective finishes against wear.
- Alternatives like using QR codes or backup data on digital formats to utilize on important data.
Some product regulations, such as food labeling, may force companies to put labelling information on the goods that may rip off credibility in the Singapore environment-or even cause a fine. Pay interest in printing techniques that are clear and long lasting.
Benefits of Professional Label Printings in Singapore
What could be the reasons why business owners should consider services of a professional label printings rather than doing it on-house?
- Availability of materials that are available and lasting, with professional design assistance
- High-end printing materials guarantee brilliance and precision of prints
- Local Climate and compliance knowledge
- Batch-to-batch reproducibility, also at scale-up
It might be gourmet food jars, retail skin-care bottles, or logistics packaging, the brand marking you put on your product. It can make the difference between a good product and great one! And even the difference between how long the product is on display and on shelf in your distribution area.
Frequently Asked Questions (FAQ)
1. What’s the most durable label material?
One of the most durable ones is polyester (PET) and vinyl. They have long life, resist water, heat and wear, thus to be used in harsh environments or where long term usage is necessary.
2. How do I know if my label will survive outdoor use?
>>In the outdoors use UV resistant, waterproof material, such as vinyl or PET, then laminate or UV coat, to ensure sun and moisture protection.
3. Can durable labels still look premium or attractive?
Absolutely! It can be made both bewitching using finishes such as a foil stamping, embossing and spot varnish, which also makes them durable. The modern printing technique has enabled high quality of design using rough paper/material.
4. Is it more expensive to print durable labels?
>Long-lasting materials and finishes are expensive initially, yet they eliminate the need of replacements and prevent damaging the brand through faded writing or labels through scuffing or peeling.
5. Can I print small batches of durable labels?
Yes. Short run digital label printings is feasible and has quick turnaround. It is suitable to the startups or products that have limited amount of issuance.
Conslusion
Your label is not only utilitarian in Singapore because the market is vast and competitive, but it is also a brand ambassador in disguise. Putting money into a long-lasting, appealing labels printing will enable you to create credibility, secure product safety and establish an attention-getter on the shelf.
With the correct use of materials, protective finishes and the help of a reliable local printer, you business may benefit in the end with excessively attractive, and not-so-easy-to-damage looking labels, all through to the customer.
